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Weather Communication, Media & Public Engagement skills assessment

Weather communicators translate forecasts into clear public messages. This scorecard covers presentation, warnings, social media, media liaison and education.

  • 10 skills to score
  • 1–10 scale on every skill
  • 5 starting levels

The 10 Weather Communication, Media & Public Engagement skills you can score

These are the default Weather Communication, Media & Public Engagement skills in SkillScorer. Each one is scored from 1 to 10 for every meteorologist, and you can edit, remove or add skills at any time.

  1. Clear Public Weather Messaging

    Writes and speaks about the weather in plain language that people can use to plan their day.

  2. Media Interviews and Presenting

    Presents forecasts and gives interviews confidently on radio, television and online.

  3. Warning Communication and Call to Action

    Explains what a warning means and what people should do, without causing unnecessary alarm.

  4. Social Media Monitoring and Posting

    Posts timely weather updates and monitors social media for reports and misinformation.

  5. Visual Graphics and Data Presentation

    Designs weather graphics and charts that are accurate, clear and easy to understand.

  6. Community Education and School Programs

    Teaches communities and students about weather, climate and severe weather safety.

  7. Working With Emergency Services on Messaging

    Aligns weather messages with emergency services so the public hears one consistent story.

  8. Misinformation Response

    Responds calmly and factually to weather myths and misleading claims.

  9. Accessibility and Multilingual Communication

    Makes weather information accessible to people with disability and those who speak other languages.

  10. Accuracy, Ethics and Trust

    Communicates honestly, admits uncertainty and protects public trust in weather services.

Levels included with Weather Communication, Media & Public Engagement

Weather Communication, Media & Public Engagement starts with 5 levels, which SkillScorer calls “Seniority Level” for meteorology & weather services, so meteorologists can be grouped and compared fairly. Rename, reorder or replace them at any time.

  • Communicator
  • Presenter
  • Senior Communicator
  • Media Manager
  • Head of Communications

How Weather Communication, Media & Public Engagement works in SkillScorer

Score

Each meteorologist in a team is scored on the Weather Communication, Media & Public Engagement skills in the Skills Matrix: tap a cell, type a score, and it saves itself.

Compare

Rank meteorologists, compare two side by side, or compare your teams against each other to see exactly where the strengths and gaps are.

Track

Scores are kept year after year, so you can see who is improving and which Weather Communication, Media & Public Engagement skills need attention. Reports also follow each senior forecaster's team.

Weather Communication, Media & Public Engagement scorecard: common questions

What skills does the Weather Communication, Media & Public Engagement scorecard include?

SkillScorer's Weather Communication, Media & Public Engagement scorecard covers 10 skills: Clear Public Weather Messaging, Media Interviews and Presenting, Warning Communication and Call to Action, Social Media Monitoring and Posting, Visual Graphics and Data Presentation, Community Education and School Programs, Working With Emergency Services on Messaging, Misinformation Response, Accessibility and Multilingual Communication and Accuracy, Ethics and Trust. Each one comes with a written description of what it measures, and you can edit, rename, remove or add skills to suit your organisation.

How are meteorologists scored in Weather Communication, Media & Public Engagement?

Every meteorologist is scored from 1 to 10 on each skill (1 = Poor, 5 = Average, 10 = Elite), one team and year at a time. Scores autosave in the Skills Matrix, and the 18 built-in reports turn them into rankings, radar charts, skill gaps and year-on-year trends.

Which levels come with Weather Communication, Media & Public Engagement?

Weather Communication, Media & Public Engagement starts with these levels (called “Seniority Level” in the app): Communicator, Presenter, Senior Communicator, Media Manager and Head of Communications. They are just a starting point, so you can rename, reorder or replace them.

Can I change the Weather Communication, Media & Public Engagement skills and wording?

Yes. The skills, levels and labels are all editable per organisation. In meteorology & weather services the app talks about meteorologists, teams and senior forecasters, and you can change any of those words too.

Score Weather Communication, Media & Public Engagement with SkillScorer

Book a demo and we'll set up Meteorology & Weather Services and Weather Communication, Media & Public Engagement with the skills, levels and wording ready to go.

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