Creative & Digital Design
Web & Front-End Design skills assessment
Web designers and front-end developers create the sites people visit every day. This scorecard covers responsive design, HTML and CSS, performance, accessibility and CMS skills.
- 12 skills to score
- 1–10 scale on every skill
- 6 starting levels
The 12 Web & Front-End Design skills you can score
These are the default Web & Front-End Design skills in SkillScorer. Each one is scored from 1 to 10 for every designer, and you can edit, remove or add skills at any time.
Responsive Layout
Builds layouts that adapt cleanly from mobile screens to large desktops.
HTML and CSS Craft
Writes semantic, maintainable markup and styles that follow current best practice.
JavaScript Interactivity
Adds interactive behaviour with clean, reliable scripts or framework components.
Performance Optimisation
Optimises images, code and loading so pages are fast on real devices and networks.
Accessibility Implementation
Implements keyboard support, semantic structure and ARIA correctly.
Cross-Browser Testing
Tests across browsers and devices and fixes inconsistencies.
CMS Configuration
Builds and configures pages in WordPress, Webflow or similar systems for editors to maintain.
SEO Fundamentals
Applies on-page SEO, metadata and structure that help search engines understand content.
Design-to-Code Fidelity
Reproduces designs precisely and flags issues before build.
Version Control and Collaboration
Uses Git and code review to work safely in teams.
Analytics and Tracking Setup
Configures tracking so results can be measured.
Security and Maintenance Awareness
Keeps plugins, dependencies and forms secure and up to date.
Levels included with Web & Front-End Design
Web & Front-End Design starts with 6 levels, which SkillScorer calls “Seniority Level” for creative & digital design, so designers can be grouped and compared fairly. Rename, reorder or replace them at any time.
- Junior
- Intermediate
- Senior
- Lead
- Art Director
- Creative Director
How Web & Front-End Design works in SkillScorer
Score
Each designer in a studio is scored on the Web & Front-End Design skills in the Skills Matrix: tap a cell, type a score, and it saves itself.
Compare
Rank designers, compare two side by side, or compare your studios against each other to see exactly where the strengths and gaps are.
Track
Scores are kept year after year, so you can see who is improving and which Web & Front-End Design skills need attention. Reports also follow each creative lead's studio.
Web & Front-End Design scorecard: common questions
What skills does the Web & Front-End Design scorecard include?
SkillScorer's Web & Front-End Design scorecard covers 12 skills: Responsive Layout, HTML and CSS Craft, JavaScript Interactivity, Performance Optimisation, Accessibility Implementation, Cross-Browser Testing, CMS Configuration, SEO Fundamentals, Design-to-Code Fidelity, Version Control and Collaboration, Analytics and Tracking Setup and Security and Maintenance Awareness. Each one comes with a written description of what it measures, and you can edit, rename, remove or add skills to suit your organisation.
How are designers scored in Web & Front-End Design?
Every designer is scored from 1 to 10 on each skill (1 = Poor, 5 = Average, 10 = Elite), one studio and year at a time. Scores autosave in the Skills Matrix, and the 18 built-in reports turn them into rankings, radar charts, skill gaps and year-on-year trends.
Which levels come with Web & Front-End Design?
Web & Front-End Design starts with these levels (called “Seniority Level” in the app): Junior, Intermediate, Senior, Lead, Art Director and Creative Director. They are just a starting point, so you can rename, reorder or replace them.
Can I change the Web & Front-End Design skills and wording?
Yes. The skills, levels and labels are all editable per organisation. In creative & digital design the app talks about designers, studios and creative leads, and you can change any of those words too.
Score Web & Front-End Design with SkillScorer
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