Property & Real Estate
Residential Sales skills assessment
Sales agents help people sell and buy homes. This scorecard covers appraisals, marketing, buyer management, negotiation, contracts and compliance so agencies can coach agents consistently and protect their reputation.
- 12 skills to score
- 1–10 scale on every skill
- 6 starting levels
The 12 Residential Sales skills you can score
These are the default Residential Sales skills in SkillScorer. Each one is scored from 1 to 10 for every agent, and you can edit, remove or add skills at any time.
Property Appraisal and Pricing
Assesses value with market evidence and explains the appraisal clearly to vendors.
Listing Presentations
Wins listings through preparation, credibility and a clear marketing plan.
Marketing and Campaign Management
Plans and delivers photography, advertising and open homes that attract buyers.
Buyer Enquiry and Follow-Up
Responds quickly to enquiries and follows up leads consistently.
Open Home and Inspection Skills
Presents properties well and engages buyers.
Negotiation and Closing
Negotiates offers and achieves the best result for the vendor.
Contracts and Legal Requirements
Prepares contracts and meets disclosure and licensing obligations.
Vendor Communication
Keeps vendors informed with regular, honest feedback.
Market Knowledge
Understands local sales data, trends and buyers.
Auction Conduct
Runs auctions professionally and lawfully where applicable.
Prospecting and Lead Generation
Builds a pipeline through farming, referrals and networking.
Ethics and Conflicts of Interest
Acts honestly for clients, discloses conflicts of interest and never misleads buyers or sellers.
Levels included with Residential Sales
Residential Sales starts with 6 levels, which SkillScorer calls “Seniority Level” for property & real estate, so agents can be grouped and compared fairly. Rename, reorder or replace them at any time.
- Trainee
- Assistant
- Agent
- Senior Agent
- Team Leader
- Principal
How Residential Sales works in SkillScorer
Score
Each agent in a office is scored on the Residential Sales skills in the Skills Matrix: tap a cell, type a score, and it saves itself.
Compare
Rank agents, compare two side by side, or compare your offices against each other to see exactly where the strengths and gaps are.
Track
Scores are kept year after year, so you can see who is improving and which Residential Sales skills need attention. Reports also follow each team leader's office.
Residential Sales scorecard: common questions
What skills does the Residential Sales scorecard include?
SkillScorer's Residential Sales scorecard covers 12 skills: Property Appraisal and Pricing, Listing Presentations, Marketing and Campaign Management, Buyer Enquiry and Follow-Up, Open Home and Inspection Skills, Negotiation and Closing, Contracts and Legal Requirements, Vendor Communication, Market Knowledge, Auction Conduct, Prospecting and Lead Generation and Ethics and Conflicts of Interest. Each one comes with a written description of what it measures, and you can edit, rename, remove or add skills to suit your organisation.
How are agents scored in Residential Sales?
Every agent is scored from 1 to 10 on each skill (1 = Poor, 5 = Average, 10 = Elite), one office and year at a time. Scores autosave in the Skills Matrix, and the 18 built-in reports turn them into rankings, radar charts, skill gaps and year-on-year trends.
Which levels come with Residential Sales?
Residential Sales starts with these levels (called “Seniority Level” in the app): Trainee, Assistant, Agent, Senior Agent, Team Leader and Principal. They are just a starting point, so you can rename, reorder or replace them.
Can I change the Residential Sales skills and wording?
Yes. The skills, levels and labels are all editable per organisation. In property & real estate the app talks about agents, offices and team leaders, and you can change any of those words too.
Score Residential Sales with SkillScorer
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